Seoul is one of the best-kept fashion gems in the world. Like Japan and Sao Paulo, Seoul keeps itself pristine and pure. It rarely wanders into the realm of knock off fashion trends. And if it does resemble something we’ve seen on the runway before, chances are that the trend may have just originated there and not come in after the fact. The beauty of Korean fashion comes from its authenticity. Nothing really seems forced and that’s a horribly difficult thing to come by in today’s fashion industry. This season came with some of the freshest collections to date. The authenticity is there, the style is there, and that’s what makes Seoul Fashion Week such a joy to review — Here are its biggest stunners for fall.
Miss Gee Collection
Have you ever wondered what Blair Waldorf would have looked like if she would have gone back to her old stomping grounds and became dean of Constance? Well here is your chance. At Miss Gee Collection, a clear private school influence was seen. With streamlined pantsuits accented with coloured trims and mock school crests and emblems. This collection screams Upper East Side private school couture, which, for one, I am in love with. There’s something so functional yet whimsical about collections that are based on school uniforms. It paints a story for you. You can almost see the Ivy covered walls of an elite private school neatly tucked away behind a set of giant elms and wrought iron fence when you see this collection.
Now you can’t have ladies varsity style without throwing some men’s looks as well. For this season’s Beyond Closet show, models were sent out in outfits that would definitely put your local private school bad boy to shame. The great thing about this collection is that it refrains from solely showing uniform clothing; instead, a great mix of streetwear is woven in and out of the collection, giving the show a very relaxed and New York feel which works with the fashion industries’ current love for athleisure streetwear.
Berets have been everywhere this season from Paris to New York, so it doesn’t come as a surprise that the world is following suit. At Kiok, berets, Parisian flare, and strong deconstruction are all tied together in a neat little package. Many of the denim looks are outstanding and very relevant to today’s fashion trends. However, the best looks came in the form of polka dot print dresses, blouses, and blazers. The polka dots give the collection a comedic freshness that is sadly avoided in the fashion industry. Another really interesting thing about the collection is how well it’s styled. The layering between outerwear, formalwear, and sportswear perfectly mirrors what’s going on in the fashion world today.
Formalwear and evening wear are some of the most difficult pieces to design because they usually follow certain guidelines. For example, you can design a tuxedo made out of jersey, but it still wouldn’t be considered formalwear. At J Koo, the notion of formalwear and evening wear is revisited and reworked with knits and trenches. Giving the collection a very soft and casual feel without actually taking away from its elegance. Chiffon is sprinkled throughout and mossy greens break up the neutrals seen throughout the collection, allowing the evening wear to go beyond the realm of black, white, and jewel tones.
Kumann Yoo Hye Jin
Herringbone is one of the greatest patterns ever invented. It’s fun, it’s bright, it’s eye-catching, and it’s elegant in its own right. So it came as no surprise when it showed up on the runway at Kumann Yoo Hye Jin. The beautiful citrine stone green pairs beautifully with the soft wool texture of the outerwear in the collection. However, herringbone isn’t the only pattern available in the collection. A great majority of the show’s outerwear is presented in sumptuous plaid wools that hark back to a more retro idea of outerwear. Denim and velvet also made spectacular appearances in the form of separates and dresses, which helped break up the various plaids and neutral tones throughout the show. Giving its would-be shoppers a wide variety of choices to mix and match with, which is a plus in anyone’s books.