10 Beauty Trends to Try in 2018

New year, new you…right? Well, what’s more you than your face? Give your skin a new look with some makeup and skincare trends you absolutely must try this year. 2018 is all about fresh skin, a dewy complexion and vibrant colors. Keep reading to find out ten ways you can keep your skin in style this year.

Spa Skin

The most talked about beauty trend this year has definitely been glowy skin. The industry name for this look has been “spa skin”, which basically describes effortless, luminous makeup. It was seen on many runways like Off White, Bottega Veneta, and Pucci. It resembles the no-makeup makeup from the last few seasons, but with a ton of highlighter or face gloss. Try the Becca Highlighters or Milk Makeup Face Gloss to achieve a positively dewy look this winter.

Romee Strijd, Off White SS18 Runway

Mascara-Free Lashes

Gone are the rainy winter days when you have to worry about waterproof mascara. Lash extensions made an impact in 2017, but this year’s trend is bare lashes. It’s been spotted on the spring/summer catwalks and recently, on the red carpet, on stars like Saoirse Ronan. This year, opt for a lash serum, like Diorshow Maximizer 3D Triple Volume Plumping Lash Primer and your go-to lash curler.

Saoirse Ronan, SAG Awards 2018

Monochromatic Make-up

This look is super easy (and can be easy on your budget). For your next date night, apply your favorite shade of peach or pink to your eyes, cheeks and lips. This technique is subtle but sexy and brings out your natural beauty without overwhelming your face with too much color. Another upside to this trending look is you can often use the same product on your entire face. Last weekend, at Paris Couture Fashion Week, MAC proved that this trick is here to stay, by using a combination of lipsticks as blush at the Proenza Schouler show. Recently, many brands have developed products that serve this specific purpose. Try Nudestix Nudies All Over Face Color Bronze + Glow.

Kaia Gerber, Backstage at Alexander Wang SS18

Colorful Eyeshadow

One of the most talked about colors for the upcoming season is Yellow – both in fashion and makeup. The Spring Summer runway showcased a burst of color on eyelids, with clean, well-blended hues or painted sharp-edged shapes. So this spring (if you dare), put away your warm hued eyeshadow palette and invest in one or two eyeshadows in a color that complements your skin tone. Pair your eyelids with a dewy complexion and clean contour. Try MAC Pigment Shadows to give this look a go.

Backstage at Novis SS18

The Red Lip

AKA “the power lip” is here to stay. It’s only January, and we’re already seeing celebrities and models rocking ruby red or slightly more orange hues. So, if you haven’t hopped on this trend in the past few years, give it a go in 2018. Pair it with lots of highlighter and a swipe of a shimmery nude on the eyelids – nothing more. This will shift all the focus to your perfect pout. Try Tom Ford Lip Color in Cherry Lush to channel your inner Bella Hadid.

Backstage at Max Mara SS18


Perhaps one of the most trending skin care rituals this winter, micro-needling should 100% be on your radar this year. While it’s been known as a clinical procedure to trigger collagen and tighten skin, companies like GloPro have created gadgets for more accessible use at home. Say goodbye to 2017 wrinkles and fine lines and invest in a micro-needling roller head this year.

GloPRO® MicroStimulation Facial Tool

Jelly Masks

Forget charcoal masks, bubbling masks and multi-masking – 2018 brings jelly masks. The lightweight formula is easy to rinse off, and focuses on keeping your skin hydrated. Why are they special? Because they contain active ingredients and are loaded with vitamins and minerals like aloe vera, seaweed and exfoliating acids. The most buzzed about line of jelly masks has been from LUSH cosmetics.

LUSH Cosmetics, 1,000 Millihelens Jelly Face Mask

Blue Light Acne Treatment

If Acne is your biggest skin concern at the moment, you might want to consider giving this treatment a go. Blue LED is known to help decrease inflammation, control acne-producing bacteria, balance your skin’s oil production and minimize the appearance of pores. If you prefer a professional treatment, commit to sessions at a certified clinic. If you’d rather treat your skin from the comfort of your home, invest in a device like the Tria Acne Clearing Blue Light. Because 2018 is all about convenience!

Tria, Acne Clearing Blue Light

Double Cleansing

It’s important to note that wiping your makeup off at the end of the day is proven to leave pores clogged. While you might get a little lazy this winter, don’t skip the water-based cleanser post cleansing water. In fact, double cleanse by following your oil based make up remover with a deep cleanser. If you wear a full face of makeup, you might want to put this trend on the top of your list. Try Boscia Makeup-Breakup Cool Cleansing Oil followed by La Roche-Posay Effaclar Purifying Cleansing Gel.

La Roche-Posay Effaclar Purifying Cleansing Gel

Beauty Dust

And finally, a little bit of magic for the New Year. Now you can drink your way to beautiful skin, and I’m not talking about plain old water (that’s important too). Beauty Dust has been popping up on Instagram feeds everywhere. With ingredients such as Alma Berry extract and Goji Berry Powder, this magic powder helps with skin cell production and clearing your body from toxins, which leads to healthier skin. The formula can be added to smoothies, teas, or just mixed in water.

Moon Juice, Beauty Dust