5 Designer Instagrams you should be following!

Since the birth of social media, designers have been looking to online communications as one of their most important tools in their arsenal for reaching a desired audience and clientele in real time. Unlike traditional runway and print formats, social media allows fans of the designer and brand to see collections, personal photos, and designer inspirations as they move through their day to day lives, creating the feeling of a more personal experience for the viewer. However, sometimes brands can, unfortunately, fall into the bad habit of using their social media accounts as a static means of showcasing their products and nothing else, taking away from the intimacy and personal connection that apps like Instagram can offer their fans. Luckily, we’ve found 5 designers whose Instagrams go way beyond the realm of merely showcasing their collection and give a glimpse into their lives for all of their fans and followers to admire and partake in. Here are the 5 designer Instagram accounts you need to be following!

Jacquemus

Photo: @jacquemus

If there’s one thing designer Simon Porte Jacquemus does best, is finding beauty in the everyday. With his signature triple posts, this French designer has found the perfect formula for keeping his Instagram account looking sharp, interesting, and personal. Rather than just showcasing images of his collections or celebrities who’ve worn his creations. Jacquemus instead posts triple images all relating to the same thing to achieve one of the most visually appealing Instagram accounts out there. These triptychs range anywhere from posts thanking magazines for using his work in their editorials, branded content, thanking celebrities for wearing his creations, editorial work, collection previews, and best of all, personal images from the designer’s everyday life. Which perfectly showcase the joie de vivre that the south of France (his home and muse) is so well known for.

Christopher Shannon

Photo: @christopher_shannon

Oh, honey! The shade, the shade of it all! Not many designers working in the world’s great fashion capitals are brave enough to call it like it is out of fear of creating negative press. But not Christopher Shannon. The menswear designer’s Instagram account is on one hand, beautiful to look at, chock full of bright images that showcase his creations. But on the other hand, Shannon’s Instagram account has an indiscreet sprinkling of posts where he posts little comments on the fashion industry. Most are up for interpretation because they tastefully comment on current situations without naming names, while some others speak directly about some of the shady and underhanded moments in fashion that we’re all thinking about, yet too scared to talk about. This makes Christopher Shannon’s Instagram the perfect little sip of industry tea that we’ve all been waiting for.

Jonathan Anderson

Photo: @jonathan.anderson

Loaded to the brim with personal influences and inspiration, fashion’s beloved Brit designer, Jonathan Anderson has managed to put together one of the most genuine and pretty to look at social media accounts on the internet to date. Boasting a plethora of soft black and white nude images, vintage photography, art, and work from his J.W Anderson and Loewe collections, Jonathan creates a sensual atmosphere that pulses with raw sexuality, art, and brand content that really is a pleasure to behold. Unfortunately, Mr Anderson rarely posts pictures of himself, but that’s all the more reason to follow his stunning account. You never know when a surprise selfie might pop and sweep you clean off of your feet.

Gareth Pugh

Photo: @garethpughstudio

Gareth Pugh is one of those designers that the fashion industry has sadly typecast. Since his designs are all relatively avant-garde and futuristic and push the limit on what the rest of the fashion industry considers fashion, Pugh has been labelled a “gothic” designer, which is all well and good. But here’s the interesting part. What Pugh presents on the runway is only a facet of who he is as a designer and as a person. A quick look at his Instagram page shows that the dark and serious side of him that’s seen on the London runway is merely one part of who he is as a person. Countless posts about everyday happy moments, life in London, and political protests paint a multifaceted picture of the brilliant designer. Recently, Pugh sent a collection down the runway during London Fashion week which accurately portrayed the current US government as a hellish fascist regime, creating conversation over whether or not designers should take the chance and protest current political climates around the world. But Pugh made it clear, his collection wasn’t merely a stunt to grab attention during fashion week. His feelings toward the US government extended to his personal life and countless of his posts on his Instagram are there to show it.

Mary Kate & Ashley Olson / The Row

Photo: @therow

Twin sisters Mary-Kate & Ashley Olson have had lives completely dominated by the media since their early childhoods and we would imagine that they’ve done everything they humanly can to break free from the image their childhood work has cast on them. Fast forward a decade later and the Olson sisters are now the driving force behind one of New York’s most innovative and well-respected fashion powerhouses. The Row represents artistic simplicity and raw power, all tied neatly into one beautifully designed package. And it’s safe to say that they’re Instagram page is one of the most beautifully curated profiles on the internet. With not a selfie in sight, the Olsons perfectly translate their quiet and put together private lives as designers into the digital world. With a mix of their work sprinkled about countless pieces of artwork and day to day inspiration, The Row’s Instagram page looks as if it could be printed out and hung in the MoMA itself.

Continue following our fashion & lifestyle coverage on FacebookTwitter, and Instagram.

Trend Report: New York and London f/w17

New York and London have just finished presenting their takes on fashion’s fastest growing trends. Designers had their hands in everything from florals to plaid, creating a fashion wonderland for all to see and appreciate. However, not every trend was something worth cheering over and not every trend from last year had the staying power to push into this season. In spite of all of that, five trends managed to dominate the runway this season at NYFW and LFW. Some of them are interpretations and modernizations of trends that have been going strong for a little while now, while others are fresh and following the beat of what’s going on around them.

Here are the 5 trends that swept the stage during New York and London fashion weeks:

Modern Plaids

Marc Jacobs, J. JS Lee, Anna Sui, Osman | Photos: Vogue Runway

The staple print of the 1970’s is back again with a vengeance this season. After slowly sneaking into almost every collection under the sun over the past year, this season’s take on the iconic intersecting stripes seems to have a bit more bite to it.

It seems that mustard is the go-to plaid punch colour this season. Designers like Marc Jacobs and Osman have created their own takes on mustard plaid coats that look beautifully modern, yet nostalgically retro.

Now mustard may have been every plaid loving designer’s sweetheart this season, but many other designers opted for more neutral tones instead. At Anna Sui and J. JS. Lee, Prince of Wales check coats and suits came in simple yet punchy neutrals of black and tan that pumped the heritage look of the check with a little youthful pizzazz.

Protest Apparel

Creatures of Comfort, Gareth Pugh, Prabal Gurung, Ashish | Photos: Vogue Runway

Political injustices that have been sweeping across the United States has inspired a plethora of designers and artists to push past what’s been socially acceptable as a collection to create what are now being dubbed “protest collections.

This season has seen countless designers present their personal opinions against the current U.S. presidency by incorporating graphic and stylistic design elements into their collections. For example, graphic tees and sweatshirts were the highlights at Creatures of Comfort, Prabal Gurung, and Ashish. Models strutted down the runway in garments that either directly quoted many of Donald Trump’s ludicrous catchphrases or directly opposed them by sending messages of peace and empowerment.

However, one collection really stood out by breaking down walls and really pushing the boundary of what politically charged fashion can be. This season at Gareth Pugh, models were dressed in military inspired outfits that so closely resembled modern Nazi uniforms that it felt uncomfortable to even watch the show — which was Pugh’s brilliant intention. Model after model stormed the runway in haunting makeup and beautifully tailored military garb that represented Pugh’s vision of what America’s future may look like if a fascist government sinks its teeth into it for too long. The runway music was a cacophonous array of jumbled songs, speeches, and easily recognizable American media that mimicked CIA audios of torture used on prisoners. The collection did not break from a completely black colour scheme, only adding to the doom and gloom that Pugh wanted to express. In the end, the collection is a strong representation of creative visions that designers will start to express as the world around them become little less bright as time goes on.

Alternative Florals

Preen by Thorton Bregazzi, Christopher Kane, Ryan Lo, Erdem | Photos: Vogue Runway

These aren’t your grandma’s delicate peony prints! Fall/Winter 2017 saw some of the most creative and downright unconventional floral prints seen to date. Colours were vibrant and outlandish, designs were ostentatious and gaudy, and the best part was that audiences loved every second of it.

Season after season, designers have slowly built up fashion lover’s appetite for more shocking floral prints. At Preen, one of the last biggest trends, the puffer coat was given a bright injection of watercolour florals. While at Christopher Kane, beautiful budding blooms exploded from simple slip dresses, adding a whimsical fairytale touch to the collection.

At Ryan Lo and Erdem, traditional English florals were spun into unconventional silhouettes to give a modern update to old world Victorian charm.

The Reimagined Suit

Theory, Thom Browne, Delpozo, Mulberry | Photos: Vogue Runway

Gone are the days of the 90’s power suit. Women now have a plethora of unique and interesting styles that are perfect for the boardroom. At Theory, Thom Browne, and Mulberry, plaids dominated. Adding a retro crispness to the modern suit. But the modern suit doesn’t just rely on a fresh print for an updated look.

At Mulberry and Delpozo, silhouettes were given exaggerated proportions to modernize the everyday suit’s silhouette. Broad shoulders and widened flared arms hark back to exaggerated Dynasty power suits, without leaving a tacky taste in your mouth.

However, the real winner has to be Thom Browne. For his fall 2017 collection, the master of suiting once again deconstructed the traditional suit and put it back together. Giving women the option of strong menswear-inspired looks as well as Edwardian era newspaper boy suits in whimsical gingham check. The collection presents an interesting take on the modern women’s suit. It showed that suiting doesn’t necessarily have to be cold and stoic — it can be interesting and even comical without taking away the commanding effect of the suit itself.

The New Trench

Derek Lam, Margaret Howell, The Row, MM6 Maison Margiela | Photos: Vogue Runway

It goes without saying that this season has been the season of the trench coat. Designers in every fashion capital have stormed the runway with their interpretations of floor-length trench coats, giving them modern updates, and unconventional silhouettes for the modern fashion aficionado to enjoy.

The most colourful of the bunch came from Derek Lam, who presented a lovely trench coat in red leather, conjuring up images of 1940’s Dick Tracey zoot suits. Meanwhile, Margaret Howell, The Row, and MM6 all opted for more traditional hues.

The most intriguing part of the modern trench coat is definitely the new proportions designers have given it. At The Row, trench coats were given extremely streamlined silhouettes by going sans buttons. While trenches at MM6, infused with traditional Japanese designs and tied at the waist with a very thin belt, almost resemble an unfinished kimono. Designs like these give the modern trench a fresh and exciting twist. This isn’t just your dad’s old London Fog coat anymore!

Continue following our fashion & lifestyle coverage on Facebook, Twitter, and Instagram.